About Me

I help mission led female entrepreneurs who feel stuck in their business to feel excited again. I empower women to use this new-found enthusiasm and combine it with inner confidence, a clear vision and a killer marketing strategy. This creates unstoppable momentum, fueling both business growth and the deeper mission.

After a successful corporate career in marketing and business strategy, I set up bStrategic in 2004. My passion is driven by the joy of seeing female entrepreneurs step into the most thriving version of themselves. I have made it my purpose to provide a bespoke service to make this a reality.

2

Founder & Owner of 2 companies

+ 10

Clients from wide range of industries

+ 25

Over 25 years of experience

Real Life, Real Experience

I believe this has made me stronger as a business coach because I know exactly what the rollercoaster of entrepreneurial life feels like, especially for women like me who also have a family to manage as well. Life is busy, life is chaotic and life is often stressful.

The problem is that to grow a business successfully and leave the legacy you dream of, you need to have a clear mind and powerful game plan. You need to give yourself space to take imperfect action daily and have the confidence to actually do it. For many women in business (including myself in the past), this can seem impossible with the brain fog of life taking over. After experiencing this first hand I am now even more driven to help other women drive this fog away and find clarity once more.

bStrategic Strategy

I am a strong believer in beginning with the end in mind. However, all too often, business owners and entrepreneurs who are on a mission, struggle to find someone who can assist them to create clear strategies to ensure success. The good news is this is my happy place! I love creating innovative and bespoke business development and marketing strategies that are aligned with the vision and objectives of my customers.

My experience spans a large range of products and business types, as well as the global implementation of products. This includes traditional market methods such as print, advertising and public relations, as well as state-of-the-art online tools such as social media channels, website, mobile apps and direct marketing.

If you find yourself spending most of your time on urgent tasks (which are rarely important), rather than the important tasks (which are rarely urgent), then let me help you navigate this path to plan effective business growth that is full of passion and purpose.

Is something still stopping you from that big vision?

Let me help you discover what this block is so you can bust it.

Download my free guide today and identify the obstacles in your way, once you
know what they are, you know how to get around them.

Testimonials

Babita excels in creative solutions for marketing, product and brand challenges and opportunities. I worked closely with Babita on consumer and B2B campaigns where she led key and highly successful initiatives whilst also being a true team player.
Anthony Kelly

Senior Vice President - Americas at Harkness Screens

Babita excels in creative solutions for marketing, product and brand challenges and opportunities. I worked closely with Babita on consumer and B2B campaigns where she led key and highly successful initiatives whilst also being a true team player.
I have worked with Babita for a number of years on licensing and marketing projects and always came away with how professional she was in her approach, the thoroughness of her thought process and the quality of her work.”
Jim Plutt
President at Anagram International

I have worked with Babita for a number of years on licensing and marketing projects and always came away with how professional she was in her approach, the thoroughness of her thought process and the quality of her work.”
Babita is a Marketing Strategist with a hands on approach. Also able to integrate new teams, recognising very quickly the available skills that can be utilised or developed and outsourcing the ones that are needed. Clear thinker that delivers outstanding results from A to Z
Frederic Wale

Commercial Director at Essilor Brazil

Babita is a Marketing Strategist with a hands on approach. Also able to integrate new teams, recognising very quickly the available skills that can be utilised or developed and outsourcing the ones that are needed. Clear thinker that delivers outstanding results from A to Z

SOCIAL MEDIA CONNECT

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CONTACT FORM

If you are ready to jump on a call with me to share your passion and purpose, then take the first step and make an appointment today.